QUIC
QUIC is a modern transport layer network protocol that serves as the foundation for HTTP/3. It is designed for speed and is built on top of UDP instead of TCP. By integrating features like encryption and multiplexing directly, QUIC reduces connection setup time (RTT-0) and improves performance on unreliable networks by eliminating head-of-line blocking.
Related web performance terms
- Quality Score (Google Ads)
Quality Score is a diagnostic metric used by Google Ads to estimate the quality of your ads, keywords, and landing pages. A higher Quality Score can lead to lower ad prices and better ad positions.
- A/B Testing
A/B testing is a method of comparing two versions of a webpage to see which one performs better. For example, an e-commerce store might show 50% of its visitors a green "Buy Now" button (Version A)…
- AVIF
AVIF (AV1 Image File Format) is a modern, next-generation image format that provides significantly better compression than older formats like JPEG and WebP.
- Abandonment Rate
Abandonment Rate is a metric that measures the percentage of users who start a specific process (like a checkout funnel or a sign-up form) but leave before completing it.